* We are aware many customers are unhappy with their current relationship with Trax.
* We have heard directly from brands frustrated with high starting costs, large lags in data delivery, and varying accuracy levels.
* Trax has sold off a large portion of their business to private equity.
* PE firms optimize for efficiency and returns, not product investment.
* Expect innovation to slow, support to thin, and more roadmap promises to evaporate.
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These aren't Trax's problems, they're legacy Image recognition problems. Trax + Form doesn't fix them.
Vision AI is next gen Image Recognition. Pensa's process is automated and setup is done by scanning.
Pensa places no burden on brands to maintain their own catalog. It's automated and done for you.
Pensa scans the aisle In seconds. Reps have a 97% first-scan success rate.
Next best actions are on your rep's screen before they leave the store. Data delivery is immediate and continuous.
Setup burden before you even begin
Catalog maintenance = ongoing & expensive
Slow, error-prone capture process
Delayed data means it's too late to act